Wisevu™ + Pestend™

Pestend partnered with Wisevu in 2013. Wisevu helped Pestend build a multi-website and multi-location SEO strategy that allowed Pestend to dominate the market within the first quarter in different service categories across multiple cities in the Greater Toronto Area

Pestend had been working with another SEO company that could not deliver results within a year. Wisevu’s initial SEO strategy was to focus on the top high-converting keywords.

After a quarter, we broadened our strategy into Pestend’s other service categories like mice control, ant control, and bedbug treatment services in the GTA.

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Review From The Owner

“After spending thousands of dollars with non competent SEO companies i end up finding WISEVU. When i had my first meeting with WISEVU team right at that time my six sense told me that, this time i am dealing with legit business. I found WISEVU team is hard working, honest and compassionate. They delivered what they promised and there were no lame excuses.They take care of your business like its their own, and no matter what time of the day or night you called they are always there for you. WISEVU services made a great impact towards our business since we have started with them and our business is growing every coming day. Manny thanks to WISEVU and its team.”

Luqman Butter
Owner, Pestend

Pestend™ + Wisevu™

Growth, Data, and Conversions

The Pestend website saw a 110% (12 to 131) increase in website traffic within the first quarter.
We saw a 133.98% Year Over Year Growth in new total visitors in 2015.
As of 2021, Pestend is receiving 78% of the total website traffic (39,040 new users) through organic search, with an avg session duration of 1.2 minutes.
81.59% of the total conversions for Pestend happen through organic search.

Wisevu Ranked Pestend In The Top 3 Positions Of Google & Bing Across Canada

Wisevu ranked Pestend in the top 3 positions of Google & Bing for thousands of keywords across Canada

Below are some of the keywords which rank at the top of the search results - both in Google Maps as well as under Google Maps.

Pest Control
Pestcontrol
Pest Control Services
Pest Exterminator
Brampton Pest Control
Pest Control Brampton
Pest Control North York
Bee Removal Toronto

Bed Bug Control Brampton
Cockroach Toronto
Mouse Control Toronto
Mice Removal Toronto
Pest Control Vaughan
Wasp Nest Removal Toronto
Bee Removal Toronto

and thousands of other relevant keywords.

What Pestend needed help with from Wisevu™

In 2014, Pestend just had one website with very generic content. They were seeking a strategic partner who could help them rebrand Pestend and truly stand out and compete with large, well-funded competitors like Orkin & Abell.

Wisevu's digital growth strategies have added tremendous value and visibility to Pestend, making it Toronto and GTA’s leading pest control companies.

High-Quality Web Design & Development

Wisevu designed and developed a modern, content-rich, and functional website that loads instantly and is Conversion Rate Optimized (CRO) across all major screen sizes, including mobile, tablet, laptop and desktop.
We built detailed and large pages for every location they served, making them rank in the top positions for every city in the GTA.
Each page was designed to provide the best user experience (UX) for the target market, significantly increasing conversions and revenue.
Every website was built from scratch with SEO at the core, allowing scalability and a solid foundation to build hundreds of pages on top.
We integrated our proprietary Online Reputation Management (ORM) & automation software which allows all staff to seamlessly and effortlessly automate review acquisition and follow-up.

SEO

In the initial 6 months, we focussed on the high-demand keywords that brought the biggest prospects for Pestend, and later diversified into other cities.

Pestend had partnered with another SEO agency before they approached Wisevu. Unfortunately, their website was penalized for going against Google’s quality guidelines.

Wisevu's main challenge was lifting the penalty across the website, undoing the bad SEO implementation, and returning the site to Google's index.

Wisevu has built a solid foundation for Pestend's SEO presence and continuously strengthens and improves it to ensure the top rankings remain the same and is committed to ranking Pestend in more regions.

Our expertise in advanced On-Page and Off-Page SEO services since 2008 has enabled Pestend to outrank large enterprises with significantly larger budgets.

Paid Search Ads

Wisevu deployed Google’s latest lead generation tool, called the Google Guaranteed Program, or Local Service Ads, to bring highly qualified leads for Pestend at a minimal cost.

Furthermore, we ran Pay Per Click search ads to rank Pestend for keywords that weren't organically ranking #1. Wisevu’s approach to digital marketing is 100% client-centric. Our team ensures our clients get the most out of their marketing dollars by setting up organic SEO and paid search campaigns to work in coherence.

As of 2022, Pestend saw a 43% decline in their avg cost per click.
For the same Google ads budget, Pestend's conversion rate has increased 30 times in the past five years.
The cost per acquisition significantly went down by 93%.